Geely Holding Group


Geely Holding Group has developed into a global group integrating the design, R&D, production, sales, and service of complete automobiles, powertrains, and key components. It also covers mobility services, online technological innovation, financial services, education, sports, and other fields. Headquartered in Hangzhou, the group owns brands such as Geely Auto, Lynk & Co, Volvo Cars, Polestar, Proton Cars, Lotus Cars, London EV Company, Farizon New Energy Commercial Vehicles, Terrafugia, Caocao Mobility, Homer, Saxo Bank, and Mingtai. Geely Holding Group is also the largest shareholder of Volvo Group and Geely Group is the largest shareholder of Daimler AG. Geely Holding Group plans to achieve an annual production and sales volume of over 3 million vehicles by 2020, entering the top 10 global automotive enterprises. With a total asset value exceeding 110 billion yuan, it ranks among the Fortune Global 500.

In April 2016, Geely's new energy vehicle project settled in Hangzhou Qiantang District, marking an important step in the transformation and upgrading of Geely Auto Group. The pure electric passenger vehicles produced by this project are based on the newly developed AMA platform. This platform is a brand-new platform specially built by Geely Auto Group for new energy vehicles over 3 years, ensuring that the process technology and equipment of the complete vehicle project reach the advanced level of leading domestic and world-class. The project includes four major processes: stamping, welding, painting, and final assembly, as well as supporting auxiliary facilities such as test tracks, parking lots, power stations, management and office centers, and living supporting areas.


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Business Support

Efficient scheduling and coordination.

Tailored Visit Design

Programs customized to your industry goals.

Event Highlights

1、Walk into Geely's headquarters to learn about the development history of Geely;

2、Listen to how Geely transforms from the automotive industry to the intelligent era and pioneers a new stage of integration between automobiles and the Internet;

3、Enter the intelligent manufacturing production base to see how Geely Auto connects production and manufacturing with intelligent manufacturing.;

Itinerary Introduction

1 .Overview of the Study Visit

This project lasts for 1 day, adopting an integrated form of "observation + listening + insight", featuring in-depth exchanges and ideological collisions. It helps participants understand the transformation, innovation, and transformation models of well-known enterprises, and think about the future development direction of their own enterprises in combination with practical situations.

2 . Study Visit Process

Time Content
8:30–9:30 Gather and depart for Geely Qiantang Base
9:30–10:10 Visit Geely Auto Qiantang Base

— Equipped with advanced production lines for four major processes: stamping, welding, painting, and final assembly of complete vehicles.
Visit Benefits:

Comprehensively understand Geely Auto’s technological innovation and explore a new path for independent brand automobile manufacturing in China.
10:20–11:30 [Thematic Sharing] Intelligent Manufacturing
— Intelligent Manufacturing Practice Based on Lean Production

OR: Intelligent Manufacturing – Geely’s Digital Transformation Planning and Practice
11:30–12:10 Experience Geely Canteen
12:10–13:10 Gather and depart for Geely Headquarters
13:10–14:20 Visit Geely Auto Experience Center

— Geely Auto Exhibition Hall
— Geely Auto Development History
— Geely Auto Brand Experience and Exhibition Center
Visit Benefits:

Comprehensively learn about the corporate brand culture and automotive knowledge of the enterprise, and understand the development journey and spirit of Geely Group.
14:20–15:20 [Thematic Sharing] Walk into Geely – Geely’s Corporate Brand Culture
15:30– Summary and Review; Group Photo Commemoration; Happy Return Journey

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