Blog
Stepped Inside RedNote & Understood How Trends Are Actually Made 📱✨
So we walked into RedNote’s Shanghai office expecting… a social media company. What we found? The engine behind how a generation of Chinese consumers discovers everything—from...
Showed Up at Alibaba
So we walked into Alibaba’s Hangzhou campus expecting… a big office. What we got? A full-blown glimpse into how 1.3 billion people shop, pay, and move...